Business Matters

RV Resort Opens in North County

Cava Robles, an RV and cottage resort in Paso Robles is set to open in 2018. With tag phrasing like “Uncork. Unwind.” The business seeks to capitalize on Paso’s booming wine industry. With Memorial weekend and the formal start of summer travel season approaching in just weeks, the resort is ready to welcome RVers eager to sample the novel vacation spot.

“The long Memorial Day weekend is right around the corner, and it seems to be motivating RVers to be sure they have their summer plans in place,” said Lisa Harold, regional vice president, noting Father’s Day, 4th of July and Labor Day are all showing interest spikes. “Even local graduation dates are filling up,” said Harold.  “The word is out that we are open and ready for business.”

The resort will offer banquet facilities, two large swimming pools, a fitness center, and a large covered picnic and gathering spot for guests’ enjoyment. The five buildings on site feature rustic, contemporary-style architecture and early California-style antique furniture that offers a nod to the state’s rich ranch history while incorporating modern amenities that simplify life on the road.

“Cava Robles guests have so many choices about how to enjoy themselves,” Harold said. “They can relax poolside all day and contentedly soak up the stunning natural beauty that surrounds Cava Robles. Or they can drive leisurely through the gorgeous back roads, sample fabulous wine, hit the beach, or plan a truly memorable visit to Hearst Castle.”

Cava Robles guests also can enjoy any number of star-studded concerts slated this summer in Paso Robles at both the California Mid State Fair and Vina Robles Amphitheatre, along with a 4th of July Fireworks Pops event at the fairgrounds.

Owned by Sun Communities, Inc., a real estate investment trust, that boasts of 119 locations in 90 cites across the country and into Canada. Cava will be the third such resort in the Paso area.

According to the RV Consumer Demographic Profile, compiled by the Recreation Vehicle Industry Association, RV ownership has reached a new peak, with 8.9 million RV-owning households.

By Mark A. Diaz

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